If content isn’t shared, it isn’t impactful

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If content isn’t shared, it isn’t impactful *

WE HELP BRANDS TELL IMPACTFUL STORIES.

Picapic creates cinematic stories built on clarity, intention, and impact. We believe video is the most powerful way to engage people today. When done well, it cuts through noise, builds emotional connection and communicates ideas faster and more effectively than any other medium.

  • Picapic is a London-based production studio focused on short-form content.

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  • Our work spans narrative shorts, brand-led films, and social ads always built for clarity, feeling, and impact.

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  • Everything we make is crafted to travel fast, connect quickly, and earn its place in the feed.

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  • "If content isn’t shared, it isn’t impactful"

    - PICAPIC’S FOUNDER - HUSKY

OUR WORK

SELECTED IMAGES FROM PROJECTS IN 2025

SELECTED Videos FROM PROJECTS IN 2025

PROUD MARY

Proud Mary wanted to capture the vibe and sense of community at the heart of their brand.
While they produce extra-virgin olive oil, their mission is bigger than the product itself.

The aim was to bring energy and relevance to a sector that often feels traditional and static.
This film doesn’t try to reinvent the wheel — it speaks directly to Proud Mary’s audience, introducing the brand, its values, and making it clear that Proud Mary exists for them.

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SOPHIE HARLEY

For Sophie Harley Jewellery, we led the production end to end, directing and shooting a long term content system rather than a one off campaign.

We created a flexible bank of assets including vertical reels, cutdowns, stills and a homepage banner film that now lives across Instagram and the website. The work was designed to feel quietly cinematic and timeless, giving the brand a library of content it can draw from throughout the year.

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SAYS WHO X OLIPOP

Says Who × Olipop — New York
In New York, we led the production for Says Who’s collaboration with Olipop, acting as the connective, modular piece that brought partners, talent, and vision together. We handled the full production pipeline—shooting and editing a wide range of assets, from social cut-downs to the featured hero film—ensuring the collaboration landed with clarity, energy, and consistency across platforms.

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